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10/30/2026

Notice of Funding Availability to support tourism

SANTA FE, N.M., Oct. 30, 2026—The Santa Fe County Community Development Department Tourism & Marketing Division and the Santa Fe County Lodgers’ Tax Advisory Board invite applications to support tourism related events, facilities and attractions in Santa Fe County pursuant to the County’s Tourism Event, Facilities and Attractions Grant Program (TEFA). Program funding will be available from January 2027 through June 2027.

The funding is allocated specifically for tourism infrastructure related activities within Santa Fe County. Eligible applicants must provide a clear outline of how their proposed activities intend to enhance tourism and attract visitors.

Eligible Purposes are as follows:

  1. Establishing, operating, purchasing, construction, otherwise acquiring, reconstructing, extending, improving, equipping, furnishing or acquiring real property or any interest in real property for the site or grounds for tourist-related facilities and attractions or tourist-related transportation systems of the County; and
  2. Providing police and fire protection and sanitation service for tourist related facilities, attractions, and events located in the County.

Applications are limited to government entities and 501C3 nonprofits that have the required qualifying documents. All applications are due no later than Monday, Nov. 23, 2026, 2:00 p.m. MST and shall be submitted in accordance with the procedures outlined within the application packet to be considered as an eligible application.

For those seeking application information, please contact Santa Fe County Marketing Coordinator Lisa A. Katonak at 505-995-2761 or LKatonak@SantaFeCountyNM.gov.

View the full details about the Santa Fe County Lodgers’ Tax Grant Program on the Santa Fe County website.

In Fiscal Year 2026, Santa Fe County gave out 39 grants using lodgers' tax money:

  • $66,840 from tourism infrastructure grants split among 14 organizations
  • $250,000 from marketing, advertising, and promotion grants split among 25 organizations

Funds for the grant programs come from revenue generated by the Santa Fe County Lodgers' Tax Collection, a combination of Santa Fe County lodging properties and short-term rentals that agree to an assessment for guests' overnight stays. The assessment dollars benefit Santa Fe County marketing and visitor experiences through tourism attractions, tourism related activities, festivals and events, and the Lodgers’ Tax Grant Programs.

Please refer to the NOFA for a detailed timeline. The County reserves the right to reject any and all applications in part or in whole. A completed application shall be submitted indicating the application title and NOFA number along with the applicant's name and address clearly marked on the first page. All applications must be received by 2:00 p.m. MST on Monday, Nov. 23, 2026, at the Santa Fe County Community Development Department, located at the Santa Fe County Administrative Complex (240 Grant Avenue, Second Floor, Santa Fe, N.M.  87501), and shall be submitted to the attention of Lisa A. Katonak. Applications may also be submitted via email to LKatonak@SantaFeCountyNM.gov.

By submitting application for this NOFA each applicant is certifying that it is a qualified applicant and its application complies with the requirements stated within the NOFA request.

EQUAL OPPORTUNITY: All qualified applicants will receive consideration of funding award without regard to race, color, religion, sex or national origin, ancestry, age, physical and mental handicap, serious medical condition, disability, spousal affiliation, sexual orientation or gender identity.

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